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Another season of season of hiking, biking, fishing, boating, and all of the many outdoor activities we look forward to,is on our doorstep! As we prepare to enjoy our summer outdoors, it seems appropriate and timely that we introduce you to Donn Fendler. Donn Fendler In addition to being the uncle of our founding partner Nancy [...] As outdoor enthusiasts we are welcoming Spring with open arms! One of the things that makes Spring such a special season is that it serves as our bridge from Winter to Summer. As we travel across this bridge we are busy making plans to once again pursue our favorite outdoor activities and perhaps considering a [...] Years ago when I was urged to get my APR (Accredited in Public Relations) designation, I always had a number of excuses as to why I wasn’t interested. It wasn’t until I got a strong kick in the pants from our SAGE, Dick Truitt that made me reconsider. Two years ago, I attended an APR [...] Isn’t it wonderful when you find an article that is truly thought-provoking and motivating? I finally got around to reading a piece published in The McKinsey Quarterly that my partner gave me a few months ago – Centered leadership: How talented women thrive (funny how one reads things when the time is right). The article explains [...] While we all love winter (why else would we live in Maine?), longer days and warmer temperatures tempt us to hang up our skis and pull out the boats.
Our marketing communications agency is privileged to work with clients in the outdoor industry. Stepping outside our office for some fresh air after a recent snow storm, we’re quickly reminded why we love our area of expertise. Fendler Communications has worked with media for many years. We’ve witnessed the rise of the internet, wireless, and social media, and we know media relations will continue to evolve alongside new communications technologies. That’s why we constantly knock our heads together to discover what works and what doesn’t. A recent survey of our team members [...] After-hours socializing with clients, media, and other industry members is a critical duty during a busy week at Outdoor Retailer in Salt Lake City. Sometimes this involves meeting at a coffee shop or a nice meal downtown. Or, or as Brock demonstrates, it might involve a Lebanese belly dancer and a room full of Scandinavians. [...] New Year's resolution: play outdoors! The Fendler Team wishes our clients, future clients, and colleagues a prosperous New Year. Like you, we know the current economic landscape is tough. Our agency was established in 1988. Since then we’ve seen market peaks. And we’ve seen some valleys. We’re fortunate to specialize in the outdoor recreation industry, which [...] We’re thankful for being able to work with amazing clients, fantastic media, and all the incredible folks in the outdoor industry. Have a safe and enjoyable holiday. – The Fendler Team |
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